2025 Upstate SC Boat Show Recap

Missed us at the 2025 Upstate SC Boat Show? Here’s some of the highlights…

The 54th Annual Upstate SC Boat Show kicked off on January 23rd and ran through the weekend, bringing together boating enthusiasts, industry professionals, and families looking to gear up for the season ahead. Held at the Greenville Convention Center, this year’s show featured over 100 exhibitors showcasing the latest in boats, marine technology, dock accessories, and more—and Kroeger Marine and LakeEze were right at the heart of it all.

Stealing the Show with the LakeEze Swim Stool Bar Scene

Without a doubt, one of the biggest highlights of the show was our LakeEze Swim Stool bar setup! People couldn’t help but do a double take as they passed by, and it was amazing to see so many attendees stop in their tracks to check it out. The Swim Stool continues to be one of our most innovative and fun dock accessories, and watching people experience it firsthand was incredible.

Showcasing Our Full Line of LakeEze Accessories

We had our full lineup of LakeEze dock accessories on display, giving attendees a hands-on look at how they can elevate their dock setups. From the LakeEze Stow & Go, the ultimate solution for kayak storage and launching, to the LakeEze Dock Box, perfect for organizing gear and keeping everything protected, there was something for every lakefront owner. Of course, we also featured our all-time favorite accessory—the LakeEze Ladder, designed for effortless water access with its innovative EzePull® technology, as well as the LakeEze Ramp Rack, making storage and dock de-cluttering easier than ever.

And this year, we brought something brand new to the show…

Introducing the Latest Innovation: LakeEze FlexSteps

One of the most exciting parts of the show was getting to showcase LakeEze’s latest product—the LakeEze FlexSteps! These haven’t even officially launched yet, but that didn’t stop them from making a huge impression. This adjustable, modular dock step system is designed for ultimate flexibility, making it easier than ever to step onto your dock or into the water. Attendees loved seeing how the FlexSteps could be customized to fit their unique setups, and we got tons of great feedback and interest ahead of the official launch.

Kroeger Marine introduces LakeEze FlexSteps at the 2025 Upstate Boat Show

More Than Just Accessories: A Full Showcase of Kroeger Marine Offerings

Beyond our LakeEze lineup, we also took the opportunity to showcase Kroeger Marine’s premium waterfront solutions, including:

  • Custom Docks – Designed for both function and style, our docks are built to last and enhance lakefront living.
  • Boat Lifts & PWC Ports – Keeping your watercraft protected with top-of-the-line lifts and PWC storage solutions.
  • Boat Covers – Durable and reliable, perfect for protecting your investment.
  • Shoreline StabilizationErosion control solutions essential for maintaining the beauty and longevity of your lakefront property.

Kroeger Marine products display at the 2025 Upstate Boat Show in South Carolina

It was great to connect with so many boat owners, dock builders, and lake enthusiasts who are looking to upgrade their waterfront spaces this year!

Connecting with Dealers & Customers

A huge highlight of the show was getting to exhibit alongside other LakeEze dealers, including Master Docks and Custom Docks. We always enjoy collaborating with other dealers and hearing directly from customers about their experiences with LakeEze products.

Beyond meeting new faces, we also loved catching up with past customers who came by to share their stories about how Kroeger Marine has made their time on the lake even better.

The Best Part? The Feedback & Ideas!

One of the biggest benefits of boat shows is the opportunity to listen and learn. We had countless conversations with boaters, dock owners, and industry professionals, gathering insights that will help shape our future research and development.

From new product ideas to improvements on existing designs, these conversations help ensure that we continue to innovate and provide the best dock solutions and accessories on the market.

Clients engaging at Kroeger Marine's booth at the 2025 Upstate SC Boat Show

Looking Ahead to the 2025 Season

Attending the Upstate SC Boat Show is always an amazing way to kick off the year, and 2025 was no exception! Thank you to everyone who stopped by our booth, shared their experiences, and explored our latest innovations.

If you missed us at the show, don’t worry—there are plenty of ways to connect! Browse our products and service offerings online, visit a LakeEze dealer near you, or reach out to our team to learn more about how we can help you upgrade your lakefront setup this season.

Relive the Excitement

Couldn’t make it to the 2025 Upstate SC Boat Show? We’ve got you covered! Dive into the experience by checking out our gallery below.

 

 

 

Kroeger Marine Symbol White

Come see us this weekend!

We've got some exciting things to show you.

January 23-26, 2025 | Booth T1

Greenville Convention Center

1 Exposition Drive, Greenville, SC 29607

Kroeger Marine Symbol in Brown

Kroeger Marine

Happy Holidays

Our offices will be closed Monday, December 23rd through Wednesday, January 1st as we take time to celebrate the season with our loved ones. We will resume normal business hours on Thursday, January 2nd.

Contact Us At

dockandrock@kroegermarine.com